Tuesday, 8 October 2013

SEO : Google Penguin 2.1 deployed

Google has announced the deployment of its anti-spam filter, which has had an impact "significantly" about 1% of searches.

The leader of the fight against spam in Google's Matt Cutts announced on the evening of Friday , the engine was again deployed its Penguin filter. Matt Cutts said in a tweet that Penguin would " significantly affect about 1 % of research." He also referred to the official presentation of original article Google Penguin published in late April 2012. The deployment seems to have been global, many webmasters and SEO Experts having realized the update Saturday morning.
This is the fifth deployment, but Google calls this time Penguin 2.1 as a major updating " 2.0" filter was held in late May. This Penguin 2.1 comes almost to the day after the third deployment of Google Penguin which was launched on 5 October 2012.
If we take the percentage of affected queries given by the engine, fifth deployment is the third most important : 1 Penguin could have an impact up to 5 % of queries in some countries, and Penguin 2.0 had on his side " significantly affected " 2.3% of queries.

Wednesday, 2 October 2013

Ways of Online Marketing

SEO (Search Engine Optimization)
Local SEO is the process of making your website visible to people in a region by improving its ranking / positioning in search engines. Generally, this is done by tracking search trends, and implements the use of keywords that most people are likely to key-in when they are looking for products in your niche.

SMM (Social Media Marketing)
Most new small businesses favor a strategy of online marketing. If you are entrepreneurs, business owner, you need to understand what social media marketing (or social media marketing). Social media marketing has appeared with the emergence of social networks. Even if you do not use it, it is nevertheless important to understand at least the principles. This article is useful for those who wish to understand the principles of social media marketing. This document is a brief introduction to social media marketing.

E-Mail Marketing
An email campaign is an act of communication as well as the postal mailing or other communication action also called direct marketing.
The purpose of  emailing is to promote a product or service by directly touching a user via their email address.

Top Free E-Mail Services:
Yahoo! Mail
29%
Outlook
Outlook 2003 and earlier
Outlook 2007
27%
14%
13%
Hotmail
25%
Apple Mail
4%
Gmail
4%
Comcast
3%
AOL Mail
3%
Thunderbird
2%
Windows Live Mail (Desktop)
2%
iPhone
1%